The Weekend Offender brand has been around since 2004. It was created as a side project by young entrepreneurs Sam Jones and Rhydian Powell just outside of Cardiff, in Wales. Their argument was that a clothing brand needed to be created that truly represented the younger generation – aimed at men from their teens to their late 20s.
Weekend Offender celebrates the youth culture in the UK. As they see it, it’s for the generation who are remembered for hard times and even harder partying. Chambers clothing is a proud online retailer of Weekend Offender, so we’re going to look into the brand, and how it’s developed to become what it is today.